Wick-it the Instigator is a multi-genre DJ and producer known as a breath of fresh air in an otherwise over-crowded EDM scene. His SoundCloud page is one of the top 200 most active pages on the entire site, garnering over 30,000 followers and 6,000,000 plays. Impressive numbers like these, which recently landed him at #5 on Billboard’s Next Big Sound chart, aren’t just a testament to his top-notch production skills, but also his keen ability to build and harness a highly interactive online fan base (1,000+ Facebook Fans added weekly).
In 2012, Microsoft recognized that direct audience connection and chose Wick-it to produce a song for their Windows 8/Angry Birds: Star Wars commercial that they blasted to millions of prime-time viewers. With successful headline tours supplemented by huge sets at major festivals, it’s obvious his talent and success extend far beyond the studio.